Former Co-op managing director Matt Hood has been appointed managing director for commercial and brand development at Boparan Holdings Ltd and Boparan Private Office.

Mr Hood will take up the role in January 2027, reporting to president Ranjit Boparan and joining the senior executive team.

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He will lead commercial and brand development across the group’s food manufacturing businesses and consumer brands. His responsibilities will include customer and channel strategy, sales, customer and supplier partnerships, product innovation, procurement, supply chain and logistics.

Mr Hood joins from Co-op, where he was most recently managing director. He brings more than 20 years’ senior leadership experience across UK grocery retail and food manufacturing, including roles at Tesco and Co-op.

His background covers commercial buying, own-brand sourcing, brand development and board-level retail strategy.

NextGen strategy

Ranjit Boparan said the appointment would support the group’s NextGen strategy and strengthen its customer relationships.

“He has operated at the highest level in UK food and retail, and understands the relationship between customers, retailers and food manufacturers,” he said.

Mr Hood said his experience as a customer had given him an insight into the business.

“Having worked with the business for many years as a strategic customer, I have seen first-hand the strength of its customer relationships and product capability and how it has grown into a fully integrated food business with a clear identity, bold ambitions and strong values.”

He added: “I look forward to getting to know the business from the inside, working closely with both customers and suppliers, exploring focused innovation-led growth opportunities, and unlocking untapped potential across the portfolio.”

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