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Morrisons launches carbon-neutral egg line

by Jake Davies (Editor) | Aug 2, 2022 | Company Reports, News, Subscriber Content

MORRISONS has become the first retailer to launch own-brand carbon-neutral eggs that will also feature the new green British Lion logo. Hens are fed a soya-free diet that features insects, which are reared on food waste items from the supermarket’s bakery, fruit...
Morrisons ‘For Farmers’ scheme raises £20m

Morrisons ‘For Farmers’ scheme raises £20m

by Jake Davies (Editor) | Jul 13, 2021 | Company Reports, News, Subscriber Content

MORRISONS has said its ‘For Farmers’ initiative that directly funds sustainability and animal husbandry measures on farms has now raised £20m. In 2015 the retailer launched a milk product that was 10p/litre more than standard, but the extra paid went directly to dairy...
Morrisons aims for net-zero carbon eggs by 2022

Morrisons aims for net-zero carbon eggs by 2022

by Jake Davies (Editor) | Mar 11, 2021 | News, Subscriber Content

MORRISONS has said it will become the first supermarket ‘completely supplied’ by net-zero carbon British farms by 2030, five years ahead of its competitors. It says that eggs will be the first line of products to achieve the status, which could come as soon as 2022....
Morrisons to launch line of Better Chicken Commitment poultry

Morrisons to launch line of Better Chicken Commitment poultry

by Jake Davies (Editor) | Mar 2, 2021 | Company Reports, News, Subscriber Content

MORRISONS has said it will introduce a range of Better Chicken Commitment (BCC) poultry next year. The principal differences between the new range and Morrisons current offering will be a change of breed to a slower-growing variant and lower stocking densities. See...
Morrisons shoppers given chance to pay 1p/egg extra to farmers

Morrisons shoppers given chance to pay 1p/egg extra to farmers

by Jake Davies (Editor) | Nov 27, 2020 | Company Reports, News

MORRISONS has launched a new line of eggs that will offer shoppers the chance to support farmers in its supply chain directly. The retailer’s new Chuckle Eggs will give 1p for every medium egg sold back to farmers. See also: Second lockdown gives free-range egg prices...

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