EGGBASE has announced Tom Willings as its new director of strategy and partnerships
Mr Willings has broad experience of poultry production, encompassing roles in farming, processing, and retail.
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Most recently, he was supply chain director at Stonegate Farmers, a leading supplier of eggs to the UK supermarket and food manufacturing industry.
Eggbase is a specialised production, data integration, health and welfare software provider for the worldwide egg and poultry sector, which also offers a carbon footprint calculator.
Eggbase managing director, Anne Fleck, said: “I am absolutely delighted to welcome Tom to the team at this exciting time for the business.
Knowledge and expertise
“Tom is very familiar with our work, and he is ideally placed to guide the evolution of our software so that it continues to deliver maximum benefit to producers, pullet rearers, broiler growers and their supply chain.
“This appointment will ensure that Eggbase continues to play a major role throughout the egg and poultry sector.
“Tom’s wealth of knowledge and expertise will be a great asset to Eggbase, and we are very much looking forward to working with him.”
Mr Willings said: “I’m incredibly proud and excited to be joining the Eggbase team.
“With ever more focus on the impact and efficiency of food production, the need for validated, high-quality data to unlock opportunity and to inform strategic decision-making cannot be understated.
“I can’t wait to get underway in supporting the tremendous work that Anne and her brilliant team have done to date, and helping our clients continue to measure, manage, and adapt their businesses toward a more sustainable future.”
